Artic Monkeys - Music Video Analysis

Week 2 - We Changed Our Idea

A2 Media Studies
Week 2 - Changing our idea

ATTENTION !

We have changed our idea from the rap genre to a rock/indie band.

We feel like although that rap/hip hop is our strongest knowledge of the genre as that is the music our group listen too , we do not look like rap/hip hop artist ourselves. Together as a group , we look like a rock band from feedback given to us. The task is to create a digi pak , with adverts and a music video and they need to look as realistic and professional as can be.  So we have to go with what looks the strongest selling point and that is a rock band.  Our day to day image of us together  is at the moment we have  long hair but we have a ruff look to us with our facial hair ect , making us swing more to the rock side of music , rather than the main stream ,clean cut, typical boy band like One Direction.

We feel like with this change of idea , this is a positive move for our coursework as it will look more realistic which is key to achieve a good grade . Research is needed on the genre as this genre of music is not what we really listen too so we need to understand the genre before we can start production work. A good in depth research will be in place and  put up on my blog in a couple of days on the code and conventions of the genre and similar bands and music videos of our genre for us to get a understanding of rock .

Back panel first draft

This is my first draft of my digi pack back panel design.

As you can see it is a very basic design and a design I am not proud of. This example does not show my creative and unique approach I want my digi pack to give off.

How I created this design?

I got the image taken of a blank lined sheet of paper and I uploaded this onto photoshop , applying the text on top of the lines to give of the feel as if it has been written on top of the sheet of paper.

What I need to do to improve?

Firstly I will change this whole idea concept to something more creative, Me and my group lack photos so we have a few up and coming photo shoots which i can use an image of their for my back panel design. If i was to improve this , Firstly their is no record label concept at the bottom and no barcode which makes this panel feel even more un professional.

Music Video Analysis 1

The kooks from Dan Kelly

Week 1 - Brainstorming

Week 1 - Brainstorming

A2 Media Studies 

Rap/HipHop Genre 

In this brainstorm we took what we discussed in the other lesson , and took the ideas which we had about the Rap/Hip Hop genre and looked at the genre in more detail . The idea of choosing this genre came due to the rap/hip hop genre was the genre was what we new more about as its our favourite type of music , so we feel that this would be our strongest genre to secure a good grade. 

We looked at similar artist and studied there image and took down some idea of what we need to look like. 

Furthermore , we noted down similar band to us which we can research into.

In the brainstorm , we started to write some ideas for our music video such as locations and story ideas ect.

Here is a summary of our progress so far.

The Image of the band:

The clothing we are going for are typical 'modern gangster' with tracksuits and chains ect associating the clothing with plain dull colours  such as black white and grey , we believe the band come from a lower class background such as a estate and all new each other from the estate they grew up in. Due to a lower class background , they need to look lower class so oversized clothing ect , ruff looking ect. 

The music video:

The music video ideas we had flowing was ideas such as the following:

we wanted to go for a strong narrative possibly a true story of someone.

Ideas of the story could be about a boy growing up in the estate , with each band member telling their own story of what happened to them. 

The music video we feel like has to be dark , possibly create shadows as we feel that what suits the genre to create a dark atmosphere for the audience. 

And locations of the video need to be in run down places such as the streets or estates. 

Drake

Drake from Dan Kelly

Music Video Analysis 1 -

This is a music video analysis of kasier chiefs video . When researching i found out that they only applied some of godwins theory and not all of them , due to them being a unique and indie band they didnt have to as that is part of their style and image. This idea is an idea i feel we could use for our band being in the same genre. I will research more to see if other bands tend to not follow all of godwins theory and if so we should apply this to our video. But from this video , i like the band performance and you can clearly see from the image of the band that they are indie rock band , so this again is an idea we need to apply to our music video.